Innovating at the Top : How Global CEOs Drive Innovation for Growth and Profit af Roland Berger (Bog)

Features interviews with the CEOs of international household name companies. This book offers an insight into the mindset of global innovation leaders. It offers access to some of the greatest business minds in some of the biggest international brands - Unilever, Toyota, Bosch and Nokia, to name a few

Denne bog giver indsigt i, hvordan globale CEO'er driver innovation for vækst og profit gennem interviews med ledere fra store internationale virksomheder som Bosch, Genentech, Infosys, Nokia, SAP, 3M, Toyota og Unilever.