The Granularity of Growth : Making Choices That Drive Enduring Company Performance (Bog)

This book offers an in-depth examination of where business growth comes from and how companies can create and sustain it. "The Granularity of Growth" shows companies how to achieve sustainable growth. Powerful new insights laid out in a simple yet resilient framework make this book a must-read for any manager, executive, or entrepreneur involved in a company's growth and survival. "The Granularity of Growth" provides a rigorous analytical foundation for understanding the correct approach and architecture for managing growth today across geographies and industries.Ultimately, "The Granularity of Growth" reveals why growth is so important for large companies, what enables certain companies to grow so spectacularly as they take both a broad and a granular view of their markets, and how this ensures that their growth comes from multiple sources in the many micro-markets in which they compete. Patrick Viguerie (Atlanta, GA) is a Director at McKinsey & Company and leads the firm's Strategy Practice in the Americas. Sven Smit (Amsterdam, Netherlands) is a Director at McKinsey & Company, co-leading the company's initiatives on growth.Mehrdad Baghai (Sydney, Australia) is Managing Director of Alchemy Growth Partners, an advisory and venture firm

Sprog: Engelsk

Antal sider: 240

Forlag: Marshall Cavendish

Udgivelsesår: 2007

Growth is high on the agenda of companies around the world today. This book, based on several years of research by the world's leading management consultants McKinsey & Company. It shows that growth does not happen by default or by accident. Growth happens by design and with a specific intent. It also includes stories from growth giants

Titel: The Granularity of Growth : Making Choices That Drive Enduring Company Performance

Forfattere: Patrick Viguerie,Sven Smit,Mehrdad Baghai

Genre: Business

Sammendrag: This book focuses on identifying growth sources and sustaining company performance. Acclaimed by various business leaders and experts for its insights and practical applications.

Type: Hardcover