Tribes : we need you to lead us af Seth Godin (Bog)

Forfatter: Seth Godin
Sprog: Engelsk
Antal sider: 131
Forlag: Piatkus
Udgivelsesår: 2008
Synopsis: A tribe is any group of people, large or small, who are connected to one another, a leader, and an idea. For millions of years, humans have joined tribes, be they religious, ethnic, political, or even musical. It's our nature. Now the Internet has eliminated the barriers of geography, cost, and time. All those blogs and social networking sites are helping existing tribes get bigger and enabling new tribes to be born - groups of ten or ten million who care about a political campaign, or a new way to fight global warming. Who is going to lead all these tribes? The Web can do amazing things, but it can't provide leadership. That still has to come from individuals - people just like you who have passion about something. Anyone who wants to make a difference now has the tools at their fingertips.
Titel: Tribes : we need you to lead us
Udgave: Ukendt udgave

Sammendrag: Tribes: We Need You to Lead Us præsenterer Seth Godins tanker om, hvordan enhver person kan blive leder ved at samle og engagere en gruppe mennesker omkring en fælles idé. Han beskriver, hvad der kendetegner effektive tribes – tydelig ledelse, fælles tro, deling af historier og stærke forbindelser mellem medlemmerne – og forklarer, hvorfor traditionelle top‑down‑organisationer mister betydning i en tid, hvor digitale netværk og sociale medier gør det nemt at finde og forbinde ligesindede. Bogen giver praktiske og inspirerende refleksioner til iværksættere, ledere, aktivister og kreative, der ønsker at skabe bevægelse, loyalitet og mening omkring et projekt, et brand eller en sag.
Type: Paperback