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The fundamentals of branding af Melissa Davis (Bog)
280,00 kr.
Sprog: Engelsk
Antal sider: 183
Forlag: AVA
Udgivelsesår: 2009
'The Fundamentals of Branding' gives readers a broad understanding of the key stages and methodologies adopted in the brand development process, illustrated by interviews with major industry professionals
Titel: The Fundamentals of Branding af Melissa Davis (Bog)
Forfatter: Melissa Davis
Sammendrag: The Fundamentals of Branding offers an overview for both students and industry practitioners. It provides a broad understanding of the stages and methodologies in brand development, including insights into audiences, brand trends, and branding techniques. The book also explores the relationship between branding and other disciplines, providing a comprehensive guide supported by examples of relevant brands.
Type: Paperback
Antal sider: 183
Forlag: AVA
Udgivelsesår: 2009
'The Fundamentals of Branding' gives readers a broad understanding of the key stages and methodologies adopted in the brand development process, illustrated by interviews with major industry professionals
Titel: The Fundamentals of Branding af Melissa Davis (Bog)
Forfatter: Melissa Davis
Sammendrag: The Fundamentals of Branding offers an overview for both students and industry practitioners. It provides a broad understanding of the stages and methodologies in brand development, including insights into audiences, brand trends, and branding techniques. The book also explores the relationship between branding and other disciplines, providing a comprehensive guide supported by examples of relevant brands.
Type: Paperback
Forfatter:
Melissa Davis
Genre:
Stand:
60%
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