The best service is no service : How to liberate your customers from customer service, keep them happy& control costs (Bog)

34,20 kr.

How to Liberate Your Customers from Customer Service, Keep Them Happy, and Control Costs

Summary: In this groundbreaking book, Bill Price and David Jaffe offer anew, game-changing approach, showing how managers are taking thewrong path and are using the wrong metrics to measure customerservice. Customer service, they assert, is only needed when acompany does something wrong?eliminating the need forservice is the best way to satisfy customers. To be successful,companies need to treat service as a data point of dysfunction andfigure what they need to do to eliminate the demand. The BestService Is No Service outlines these seven principles todeliver the best service that ultimately leads to "no service":Eliminate dumb contactsCreate engaging self-serviceBe proactiveMake it easy to contact your companyOwn the actions across the companyListen and actDeliver great service experiences

Titel: The best service is no service : How to liberate your customers from customer service, keep them happy& control costs
Forlag: Jossey-Bass
Udgivelsesår: 2008
Sider: 312
Sprog: Engelsk
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